by sbronstad | Jan 15, 2025 | Artificial Intelligence (AI), Case Study, Marketing
In today’s digital landscape, AI personalization has become the cornerstone of user experience. While many companies talk about implementing AI, few have demonstrated its transformative power as effectively as Spotify. Their journey from a simple streaming...
by sbronstad | Jan 9, 2025 | Artificial Intelligence (AI), Marketing
A Director of Digital Innovation at a Fortune 500 retail company faced a familiar challenge. Her team had invested significantly in AI-powered marketing tools, but quantifying their impact proved more complex than traditional marketing metrics could capture. This...
by sbronstad | Jan 8, 2025 | Marketing
How I Built a Marketing Machine That (nearly) Runs Itself My name is Scott Bronstad. I grew up on the west side of San Antonio, and I have an art degree from UT. After college, I eventually got into graphic design (that’s a whole ‘nother story). In my lifetime I’ve...
by sbronstad | Jan 3, 2025 | Artificial Intelligence (AI), Marketing
A Practical Guide for Marketers The marketing landscape is changing faster than ever. Remember when “going viral” was the holy grail? Now, with algorithms shifting like sand dunes and audiences craving personalized experiences, cutting through the noise...