by sbronstad | Jan 24, 2025 | Artificial Intelligence (AI), Case Study, Problem solving
Debunking Common Myths About AI in Marketing Artificial Intelligence (AI) has transformed marketing, but misconceptions about its capabilities persist. Understanding what AI can and cannot do is crucial for marketers seeking to leverage this powerful technology...
by sbronstad | Jan 22, 2025 | Reflection
When it snows, make snow cones Follow my journey of resilience and self-discovery– transforming a year of unemployment into powerful life lessons. Through candid reflections, learn how embracing life’s challenges – like turning snow into snow cones...
by sbronstad | Jan 15, 2025 | Artificial Intelligence (AI), Case Study, Marketing
In today’s digital landscape, AI personalization has become the cornerstone of user experience. While many companies talk about implementing AI, few have demonstrated its transformative power as effectively as Spotify. Their journey from a simple streaming...
by sbronstad | Jan 9, 2025 | Artificial Intelligence (AI), Marketing
A Director of Digital Innovation at a Fortune 500 retail company faced a familiar challenge. Her team had invested significantly in AI-powered marketing tools, but quantifying their impact proved more complex than traditional marketing metrics could capture. This...
by sbronstad | Jan 8, 2025 | Case Study, How To, Marketing, Problem solving, process
The Accidental Fractional Marketing Guy How I Built a Marketing Machine That (nearly) Runs Itself My name is Scott Bronstad. I grew up on the west side of San Antonio, and I have an art degree from UT. After college, I eventually got into graphic design (that’s a...